Kettle & Crumb

A warm, photo-led site for a neighbourhood café — menu, opening hours, and online ordering that works just as well on a phone in the queue as it does on a laptop.

Kettle & Crumb
ClientElena Brandt
IndustryHospitality
ServiceWebsite design & build
Year2025

Project Overview

Kettle & Crumb had a busy corner shop and nothing online but a tagged location. People walking past could see the menu; nobody searching for brunch nearby could. The site needed to do two jobs — show the room and the food honestly, and make ordering ahead effortless.

Challenges We Addressed

  • No existing brand assets we built the type and colour system from the shopfront itself.
  • Menu changes weekly content had to be editable in seconds, not a redeploy.
  • Mostly mobile traffic every layout decision started at 375px.

Project Goals

  • Turn local searches into walk-ins and pickup orders
  • Show the menu without a PDF download
  • Load fast on a phone on mobile data
  • Stay editable by the owner, not the developer

Our Approach

  1. A 15-minute call: We asked what the business does, who it serves, and what an enquiry is worth.
  2. Copy and images: We wrote every word and sourced the photography — no brief, no homework.
  3. Build: A fast, responsive, accessible site delivered as a first draft within days.
  4. Two rounds of changes: Plain-English feedback, then domain connection and launch.

Site Highlights

  • Menu that updates: Seasonal items change without touching code.
  • Order online: Ahead-of-time pickup with a payment link.
  • Opening hours: Structured data so Google shows them directly in search.
  • Photography: Real shots of the counter, not stock coffee.

The Result

The site went live nine days after the first call. Pickup orders now arrive before the morning rush instead of during it.

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What Our Clients Say

“Patients book at eleven at night, which is exactly when they decide to. The front desk got its mornings back — we spend them on the people actually in the room.”

Priya Nair

Practice Manager, Northside Dental

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